Mad Smartphone Tycoon is a combination of simulation and strategy genres, where the gamer will have to lead an empire for the production of smartphones. The main task is to develop devices that combine functionality and attractive appearance in order to create a product that can take the lead in the world market. The start of the campaign includes creating your own company, choosing the first smartphone design and managing resources, including hardware and software. As you progress, control over deeper aspects of device development becomes available. You can select various components, customize the physical parameters of the phone and manage research aimed at developing new technologies.